Whether the sleek curves of Nike's iconic swoosh or the bold simplicity of ... The bold and sleek font complements the logo's aesthetics and reinforces the brand's athletic and modern image. The ...

As for fonts, script and serif styles often pair nicely ... significant sports emblem and most famous brand logo ever created. The Swoosh mark confirms Nike as the victorious athletic brand; it just ...

Patrick Hobbs wanted a raise. This was mid June, two and a half months before the start of a much anticipated Rutgers football season. The athletics director met with key decision makers at the ...

Nike may be best known for their sneakers and workout gear, but the athleticwear brand is making a serious fashion play this fall with the release of their “Solo Swoosh” Wool Varsity Jacket.

This week, The Athletic asked its NHL staff for one thing they’re seeing from each team so far. Here’s what they said. Mixed results from their talented youth: With just three games played ...

Athlete of the week awards were handed out at two luncheons. The Male Athlete of the Week for the Santa Barbara Athletic Round Table is San Marcos football player Roman Gislimberti and the Female ...

Editor’s note: The Athletic 134 is a weekly ranking of all FBS college football teams. If there’s one lesson to be learned from the first half of this college football season, it’s that the ...

SANTA BARBARA, Calif. - Four awards were handed out at the Santa Barbara Athletic Round Table luncheon at Harry's. Male Athlete of the Week: Dos Pueblos High School senior Eamon Gordon who won his ...

They also add further detail, saying: “Intentional vertical swoosh to show the upwards rise, togetherness and acceleration of women’s football.” Liverpool then also gave some more ...

No one knows Washington secrets like Paul Bedard. This longtime D.C. reporter joined the Washington Examiner in 2012 after penning U.S. News & World Report's premiere political column, "Washington ...