When agents can selectively decide where and when a listing appears, the door is opened to potential conflicts of interest and market manipulation.

Live Nation's financial results are highly dependent upon the health of higher-income consumers. Check out why I am neutral ...

Brett Gosper knows all about winning pitches. The Australian’s advertising career began by being mentored by maven David ...

We're just years away from quantum computing making a major impact on our lives, says Citi CMO Alex Craddock.

Protect Lex made negative ads about Sheehan, and Brenda Monarrez, who also voted for expansion, but lost on Tuesday after a ...

Marketeers use generation effects to bolster the memorability of ads. But what if its effects are laboratory illusions? And ...

Trump’s re-election, fueled in part by divisive campaigns, has raised ethical concerns among marketers, who now see an urgent ...

It is hard to find a surface or second of time that is not used for some ad for something (although ad agencies keep trying).

It's sometimes said that people buy products they don't really need, with money they don't really have, to impress people ...

The rules we've established for pharma ads on TV and radio don't apply to ads on social media. That needs to change.

The shift from a “craft” approach to a “factory” approach in political advertising is now complete, with ad-makers throwing ...